Minimal floral 🪻 Cottage Vibes

Meet Eloise

Child in a light floral baby carrier with a florals in the background

Woman holding a child outdoors in a light floral baby carrier with greenery and flowers in the background

Eloise Lark Kid Carrier

Cottage Charm 🌿

Woman holding a baby in a dainty floral wrap in a home setting

Woman holding a baby in a dainty floral wrap indoors

Eloise Baby Wrap

Cottage Charm 🌿

Woman holding a baby wrapped in a floral-patterned ring sling.

Eloise Ring Sling

Cottage Charm 🌿

Person holding a baby in a floral baby carrier indoors.

Floral-patterned baby carrier with 'hope&plum' label on a light gray background

Eloise Lark Baby Carrier

Cottage Charm 🌿

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Woman holding a baby in a dainty floral baby carrier.

Eloise Sprout Newborn Carrier

Cottage Charm 🌿

Drool Pads

For Spitty Snuggles 💧

39 colors available

Sale

Gray tulip patterned pouch on a white pedestal

Large Flat Bottom Bag

The Perfect Bag 💛

38 colors available

Lark Pocket - Frolic baby carrier hope&plum

Carrier Pocket

Snack-Size Storage 🍿

37 colors available

A closer look

Eloise

Eloise is a dainty cottage-core darling with a true, cool white background and ditsy light and dark blue flowers with sage green leaves and stems. Perfect for those who love a delicate and sweet touch to go with their refined, minimal aesthetic.

It's printed on our signature, breathable hemp/organic cotton, offering the perfect blend of beauty, comfort, and everyday function.

Cottage Charm 🌿

Meet the artist

Fleur Crawford, the artist behind Hufton Studio, is a surface pattern and textile designer based in Auckland, New Zealand. With over 20 years of experience in fashion and illustration, Fleur’s work blends fine art training with a love for storytelling through textiles. Fleur has previously designed fan-favorites Eloise, Woodland and Cove.

Shop Eloise

Prints by Fleur

Eloise

Cove

Woodland